RSM’s design services for employee and customer experiences focus on shaping every user interaction, whether digital or physical, around the needs of the user. With services ranging from digital product design to employee experience strategy, we help make systems and services not only functional, but also intuitive, engaging and grounded in human-centred design principles.

Whether you're developing a mobile app, a website or an internal portal, thoughtful design delivers value across both the customer and employee lifecycles.

Why user experience matters now more than ever

In today’s fast-paced, ever-evolving digital business environment, user experience (UX) consulting is no longer a luxury—it’s a necessity. Customers and employees expect seamless, efficient and meaningful interactions. Poorly designed tools and systems create friction, inefficiency and dissatisfaction.

Strategic experience and design for businesses help you meet rising expectations, reduce churn and increase brand loyalty. And as the digital economy continues to evolve, organizations that invest in customer experience strategy and employee experience design are better positioned to grow, compete and thrive.

Now is the time to prioritize intuitive user interface (UI) design and cross-channel experiences that drive both engagement and results.

How RSM can help

RSM’s experience and design services help you create intuitive, engaging and scalable digital and physical solutions to address user needs. From customer-facing products to internal systems, we offer a full spectrum of experience and design capabilities that add value and reinforce your brand, including:

  • Digital product design and development
  • Portal and application UX/UI
  • Website design, search engine optimization and data analytics
  • Customer journey mapping
  • Employee experience design

What sets us apart is our ability to blend user empathy with business strategy. Our multidisciplinary teams of designers, engineers and researchers uncover the “why” behind user behaviour to craft experiences that create an impact.

Through collaborative workshops, real-time prototyping and iterative testing, we help create solutions that resonate with users and align with your organization’s goals. Whether you’re launching a new platform, modernizing legacy systems or improving employee tools, RSM delivers experience-focused business transformation that drives measurable results.

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