Retail growth persists but demands resilience, AI adoption and early campaigns.
Key takeaways
Gen Z is driving private-label loyalty, while omnichannel and AI are redefining shopping.
Restaurants are pivoting to delivery-first models and healthier menus amid cost pressures.
TREND: Innovation and agility
As retail and restaurant businesses finish out a volatile year, they continue to confront a landscape shaped by cautious consumer sentiment, inflationary pressures, geopolitical tensions and rapid technological transformation. While growth remains achievable, it requires operational resilience, digital and artificial intelligence fluency, and strategic recalibration to changes in trends and consumer behavior. Learn more.
RSM contributors
Experience the power of being understood
Connect with our consumer goods professionals today.
