AI has rapidly become a critical success factor for all middle market organizations. The innovation has taken hold within a broad range of key business functions as new AI use cases steadily emerge. From strengthening customer insights and relationships to rapidly identifying fraud and potential risks, AI is building better business processes and creating a competitive advantage for many companies.
However, while 91% of respondents reported using generative AI in their organization according to the U.S. and Canadian middle market companies in the RSM Middle Market AI Survey 2025: U.S. and Canada, 92% of organizations reported challenges with AI implementation. AI tools and applications have become more specialized and strategies for AI success differ between job roles and functions.
Reinvent your critical business processes with tailored enterprise AI use cases
Ultimately, there is no one-size-fits-all strategy for AI implementation. What might be an effective AI strategy for CFOs may not be an effective AI strategy for a risk officer. An AI customer service approach that pays significant dividends won’t be a successful AI strategy for the supply chain.
Learn how the key functions within your business can get the most from AI with successful, role-specific strategies from RSM’s experienced advisors. You can also learn from proven AI use cases currently delivering real results within specific functions.